What is Event Design, and What Does it Have to Do With Weddings?

What is event design? Good question - it's one that a lot of brides ask me as the whole category of "wedding event design" isn't something that's really moved north of the border yet!

Think of me as an interior designer for your wedding: I don't build the house, but I make it look and feel good. Reeeeallly good. As an architect has to figure out which walls are supporting and where to put the plumbing, so a wedding planner deals with logistics (budgets, guest counts, timelines, etc). So, as an interior designer helps a house become a home, so an event designer helps a couple to create a vision for their wedding that is unique, considerately planned, and thoughtfully styled and executed in a personal way. Through the event design process, I deal with the way your wedding looks and feels. 

I love taking all of the bits and pieces that a couple has imagined and lend my experienced eye to bring it together into a cohesive, well-designed event. Developing your style, figuring out what it is that will make your day special, unique and personal, and then pulling together all of the vendors who will be a part of that - linens and decor rentals, lighting, stationery, cake design - is all part of the process.

I very firmly believe that a unique design does not come from already produced work. Rather than spend hours scrolling through Pinterest to see what every other bride has already done, I'm going to walk with your through your venue, pointing out the best parts of it and the areas that we want to minimize. We're going to talk about the best floor plan options, and determine how we can use lighting strategically to enhance the atmosphere. I'm going to take your favourite colours and expand them into a cohesive palette that evokes a specific mood. I'm going to help you communicate this vision to your wedding vendor team: linens, stationery, decor rentals, lighting, and so on - anything that's visual plays a big part! And yes, I'll help you find those perfect vendors, too :) I'll be there on the day of your wedding to oversee your set up, ensuring that everything is going according to our visual plan.

Even better, as a floral designer, I'm the perfect person to trust your event design to. Flowers are a huge part of overall wedding event design - even if you want minimal florals - and I love the way that these two aspects of wedding planning come together and merge to help you create an amazing celebration.

If this resonates with you, then I'd love to connect with you. If you're already one of my floral brides, it's not too late to add event design on. I can work with what you've already got planned, or we can scrap it all if you want to. Or, if you're just starting out in the planning process, then this is the perfect time to bring me on board. 

PS I loved working with Prairie Film Co on this video. If you're looking for an amazing videographer for your wedding, then check them out ASAP.